SERVICES

Your mission
in motion.

We turn your vision into action by streamlining operations, removing friction, and keeping every initiative moving forward.

This is not a one-size-fits-all approach,  it’s tailored, hands-on support to make your mission run seamlessly.
SOME OF WHAT WE DO:
Strategy

Strategic Planning & Execution
+ Translate founder vision into clear, actionable quarterly roadmaps and OKRs
+ Define measurable milestones for course launches, membership programs, and wellness products
+ Create frameworks for scaling content, group coaching, or client programs
+ Develop rollout plans for new initiatives, including marketing, operations, and tech requirements
+ Conduct competitive benchmarking and market analysis to inform strategy
+ Track and report progress using dashboards tailored to leadership needs

Finance

Financial Systems & Forecasting
+ Set up bookkeeping systems and integrate with online payment gateways and accounting platforms
+ Build cash flow models for recurring programs, memberships, and product launches
+ Forecast revenue from courses, workshops, and coaching servicesTrack profitability per program, course, or product line
+ Optimize pricing, subscription models, and upsell funnels for maximum ROI
+ Implement budgeting tools and reporting for investor or board review

Systems

Process, Systems & Workflow Optimization
+ Document SOPs for course creation, client onboarding, and program delivery
+ Standardize workflows across marketing, content, operations, and support teams
+ Automate email sequences, scheduling, and membership access
+ Optimize student/user journeys for retention and upsell opportunities
+ Implement project management systems (Asana, ClickUp, Trello) tailored to course and business operations
+ Establish reporting systems to monitor operational efficiency and course engagement

Team

People & Organizational Design
+ Define roles, responsibilities, job descriptions, policies and team structure for scalable growth
+ Recruit, onboard, and train team members for content creation, coaching, marketing, and operations
+ Create performance tracking and accountability systems aligned with company goals
+ Design compensation frameworks and incentive structures for course/program success
+ Facilitate leadership development for small teams and educators scaling into multi-coach operations
+ Build team culture, communication rituals, and cross-functional alignment

Compliance

Regulatory & Sustainability Compliance
+ Ensure business entity compliance: state/country registrations, tax IDs, licenses, and permits
+ Maintain audit-ready records for investors, partners, or regulatorsImplement policies for HR, payroll, and employee safety compliance
+ Track and ensure adherence to privacy, data protection, and cybersecurity regulations (GDPR, HIPAA, CCPA)
+ Navigate industry-specific regulations for health, wellness, online education, or digital products
+ Support ESG, sustainability, or certification requirements for products, programs, or services
+ Implement risk management protocols and internal controls to mitigate operational, financial, or reputational risk
+ Monitor and adapt to evolving compliance requirements across operations, finance, HR, and product/service delivery

Technology

Tech Stack & Systems Integration
+ Implement and optimize CRMs (HubSpot, Kajabi, Kajabi Memberships, Circle, etc.)
+ Integrate payment processors, membership platforms, and automation tools
+ Streamline project management tools with internal and client-facing workflows
+ Build dashboards for KPIs, course engagement, and financial metrics
+ Customize and implement apps for student engagement, course delivery, or habit tracking
+ Ensure seamless integration between content, operations, and marketing tools

Brand Ops

Marketing & Brand Operations
+ Build and maintain content calendars for courses, programs, and campaignsImplement workflows for email marketing, social media, and community engagement
+ Ensure consistent branding across all digital touchpoints
+ Coordinate launches, webinars, and marketing funnels for courses and workshops
+ Manage marketing automation and campaign reporting
+ Optimize messaging, copy, and positioning for new programs or product lines

Fundraising

Investor Relations & Fundraising
+ Prepare pitch decks and data rooms for investors or partners
+ Build dashboards tracking KPIs, revenue, and operational health
+ Conduct due diligence support for funding rounds or strategic partnerships
+ Align operational and financial reporting with investor expectations
+ Manage investor communications, updates, and follow-ups
+ Support grant applications, sponsorships, or strategic funding for wellness initiatives

Product

Product Development Operations
+ Design and implement course frameworks, membership programs, and coaching programs
+ Build launch timelines, checklists, and cross-functional execution plans
+ Manage content production, delivery schedules, and quality assurance
+ Coordinate packaging, digital product setup, and distribution logistics
+ Optimize course modules, onboarding, and engagement sequences for retention
+ Support product iteration using student feedback, surveys, and data metrics

Customer

Customer Experience & Retention
+ Map customer/student journeys from lead acquisition to retention
+ Design onboarding sequences that increase engagement and reduce churn
+ Implement feedback loops for continuous improvement in programs or services
+ Track and report key metrics: retention, completion, engagement, lifetime value
+ Build loyalty programs, referral systems, and membership perks
+ Manage customer support workflows to maintain satisfaction and trust

your next move
Book a free 30‑minute Clarity Call: no pitch, just space to talk through where you're headed and what support you might need.
OUR Track record

Behind the growth
of visionary brands

Aces Payments
Aces Payments scaled from a two-person seed-stage startup into a multi-state, investor-backed fintech company under Rio Callans’ operational leadership.

+ READ CASE STUDY
Replenish Daily
Rio Callans built Replenish Daily from bootstrapped roots into a multi-service nutritional wellness brand, growing year over year for nearly a decade and serving executive founders and their families.

+ READ CASE STUDY
Sage Skincare
At Sage Skincare, Rio Callans served as Director of Operations and strategic right hand to the founder, transforming the 30-year legacy brand from founder-dependent operations to a scale-ready direct-to-consumer model.

+ READ CASE STUDY
International Spiritual
Education Nonprofit
At an International Nonprofit, Rio Callans advanced from local operations coordinator to national marketing and operations lead, transforming 17 grassroots study groups from teacher-dependent gatherings into a unified, scalable educational platform.

+ READ CASE STUDY
it's growth time

Ready to find harmony?


The best businesses balance vision with execution. Like the sun and moon working in harmony, your vision deserves execution that matches its brilliance.